Gucci Renounced Use Fur

In fashion industry more are more luxury brand focus on sustainable fashion in nowadays, and this already is the new trend. Today, i am going to talk about the decision which Gucci brand make that will going to change fashion industry.

Gucci CEO Marco Bizzarri announced on Wednesday at the fourth Kering Talk of the London Fashion Academy (LCF) that Gucci will no longer use animal fur.

Livia Firth, founder and creative director of Eco-Age, said: "once Gucci decides not to use animal fur, it will change the whole industry, which is exciting."."

The decision was a major move by Gucci and creative director Alessandro Michele, and Stella McCartney, another Kering designer belonging to the French luxury goods group, has stopped using animal skins.The International Society for the Conservation of Animals and Refuse Animal Fur Union issued a joint statement in honor of Gucci's decision. Kitty Block, president of the International Association for the Conservation of Animals, said: "Gucci will change the entire industry, and even the entire fashion industry will have a huge wave." Each year, the fur industry will cause more than 100 million animal victims, an alarming number. As long as the designers continue to use fur, consumers continue to buy, this can only continue. So we very much agree Gucci's decision, hoping to ensure that animal fur will not be used in the future. "

I think this is a big change for fashion industry. Gucci this decision will affect many brands to join them. In my opinion, this is a good new, because this can protect the animal and protect the earth. Fashion not means to killing.

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